Primadonna

Description

Style as a vision of the world.
Passion as an imprint on fashion.
Love to draw emotions.
Dedication to celebrate all women.
VISION

A fashion close to all women, their daily emotions, their desire to be unique and always in step with the right trend.

MISSION

To represent the constant reference point for the style and fashion of all women, involving an ever-increasing number of generations and market segments, gathering all the desires, emotions and needs of the female world.

VALUES

The charm of tradition and the style of innovation.
Passion for style.
Unconditional love for the profession.
The dedication in taking care of every single detail.
Primadonna is a company founded on essential values through which, every day, it celebrates the identity and soul of all women.